Your voice matters more than ever—use it!
SPEAK
Speech Writing
Writing a powerful speech takes as much passion and focus as delivering it. From addressing the audience’s needs to engaging, inspiring, and motivating them to act, your responsibility as a speech writer is an intense undertaking. Dive into some of our favorite resources to learn how to analyze your audience, craft authentic stories, and organize your messages so you, too, can write (and deliver) powerful speeches.
3 Quick Tips
01.
Know your audience to connect authentically. Consider audience beliefs and values, biases and prejudices prior to writing. Anticipate and prepare for opposition. Get clear on potential ethical consequences of your calls to action.
02.
Craft vivid, real stories that resonate. What relevant cultural reference points can you share with your audience to engage them right away? What personal histories can you draw upon that most folks can relate to?
03.
Structure your core messages to encourage action. Organize your speech in a basic, easy-to-follow structure to include an impactful opening, a narrative arc throughout the body, and a conclusion culminating in a realizable call to action.
